The RE/MAX Collection

Home Seller's Guide

Selling a NorCal Home? Real Estate transactions can be fairly complex, and are typically one of the single largest financial decisions you will ever make. We're here to simplify the process and our Home Seller's Guide is designed to help you. If you received a marketing postcard from us, click here to enter your personal code and get an instant home estimate; if not, click the "What's My Home Worth?" button below and we'll send you a custom report within minutes!

Below is a series of 16 short real-estate videos on selling your home (play one or all by clicking the 3 bars in the top left-hand corner), that we hope will help you. Topics include:

Depersonalizing Your Home to Sell Preparing Your Home to Sell Main Selling Rooms Winter Curb Appeal
Simple Facts to Help You Sell Furniture Placement Flooring Air Quality
Why a House Doesn't Sell Top 5 Issues in Preparing to Sell Deal Makers for Home Buyers Pre-Packing
Preparing for the Right Buyer Home Inspection Turning a Family Home Into a Model Home Features That Attract Buyers 

In this next video series, Sellers and Buyers can access quick tips on how to do everything from prioritizing your wants vs. your needs, to staging your home yourself. Again, watch one or all on the playlist by clicking the 3 bars in the top left-hand corner, and let us know what questions you might have about how these tips could apply to your home.

When you list your home with us, your listing will immediately be powered by the most visited real estate franchise website in the world, Remax.com. See for yourself who's using Remax.com right now! This is a real-time feed of data showing consumers using the site to search for listings all over the country, and proof of the power of the RE/MAX brand and how it helps us deliver elite exposure to your listing. After all, that's what effective marketing is all about - exposing your listing to the most, and to the right buyers. Take a look at these recent stats:

Remax.com Hit Statistics

For the full year 2016, roughly twice as many consumers visited Remax.com vs. our nearest competitor. Why is this important to you?  With more than 90% of today's home buyers looking online for their next home, having your listing powered by the most-visited franchise website gives you a huge marketing advantage. More exposure = more buyers for you.

Here are just a few of the services we provide to our clients:

  • Free Home Evaluation: A well-priced home can create a competitive environment with potential buyers.  Conversely, an overpriced home can create disappointment with buyers, resulting in the listing becoming stagnant or stale.  Our free market analysis takes into account the most actively searched prices and home values in the area, and provides you with a detailed evaluation that puts it all in perspective.

  • Sell with a Professional: Our custom marketing plan is based on decades of experience, and will take the guesswork out of selling your home.  From professional advice on properly staging and positioning your property, to negotiating a great deal, to closing the escrow, we'll be there for you the entire way.

  • Local Real Estate Resources: Browse a long list of local tools and resources for things like a change-of-address form, utility information, etc.

  • See What's on The Market: Use the search tools on this site to get an insight into your competition. As discussed in the videos above, try to objectively look at your property through a buyer's eye.
  • Connecting with a Professional: Contact us anytime you need to know what's really going on in our local real estate market.  When you're ready to take the next step toward selling your home, we'll be here to help you.  We'll make sure your listing gets the best exposure and reaches the right buyer—whether they're out of state, in another country, or right around the corner.

According to recent statistics from the National Association of REALTORS® (NAR), homeowners who successfully sell their home themselves (FSBO's), receive an average of about 16% less than the average price of those that sold their home using a Realtor®. When you consider the time, marketing expenses and legal risks involved, it's no surprise that over 80% of these sellers eventually list their home with an agent. We want to be that agent! There's no obligation when you contact us and talk about your property and our Marketing Plan.

Interested in keeping up with the market? Register here to establish your free account, set up search alerts, and get notified automatically by email whenever listed properties matching your criteria hit the market. It's free, you can manage your account and change your home-search criteria at any time, and is the fastest way to not only find a new home, but to keep up with new activity in the market.

Below are current Placer County real estate market trends for all areas combined. You can customize the search results with your county and/or neighborhood by clicking "here" in the top of the graph. See data for Sacramento and El Dorado Counties here:


Concerned that your home is worth less than you owe? If this is the case, you may be looking at what's known as a "short sale". This means that the anticipated proceeds from the sale of the property are short of what's owed, and it requires the approval of all lenders involved. Browse foreclosure information here or call 888-995-HOPE (4673) or 888-954-KEEP (5337) for more information on the foreclosure process.

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